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South African brewers challenge proposed excise overhaul over jobs and illicit trade

South African brewers are urging National Treasury to link alcohol excise increases to inflation rather than introduce a tiered system that could raise tax on most beer by as much as 20%. The industry says higher duties would pressure jobs, investment and legal sales, while public-health advocates support stronger taxation of higher-alcohol products.

South African brewers challenge proposed excise overhaul over jobs and illicit trade

Industry seeks inflation-linked duties

South Africa’s beer industry is opposing proposed changes to the country’s alcohol excise system, warning that steeper taxes could raise consumer prices, weaken legal producers and encourage illicit sales. South African Breweries (SAB) and the Beer Association of South Africa (BASA) presented their objections during National Treasury’s stakeholder consultations on the future structure of alcohol taxation.

SAB wants annual excise adjustments linked to the Consumer Price Index. The company argues that an inflation-based formula would preserve government revenue in real terms while giving brewers, suppliers and retailers greater certainty. Business Report quoted Zoleka Lisa, SAB’s vice-president of corporate affairs, as saying predictable policy would give companies confidence to invest, create jobs and plan for the future.

The dispute concerns a broader Treasury review intended to align alcohol taxation with revenue and public-health objectives. The government has not announced a final approach. Its proposals remain under consultation, leaving producers uncertain about the rates and categories that could apply in coming years.

Most beer could face a 20% increase

According to Business Report, BASA estimates that the proposed framework could increase excise tax by as much as 20% on most beer sold in South Africa. Beer with alcohol content between 2.5% and 9% would be taxed at 1.2 times the current excise rate. BASA says that range covers the vast majority of beer consumed in the country.

Separate reporting by Business Day said the tier proposal would impose higher taxes on beer containing 4% to 6% alcohol by volume. SAB believes illicit alcohol already represents about one in every five alcoholic drinks in South Africa, the publication reported. The brewer argues that another substantial increase would widen the price gap between taxed products and unregulated alternatives.

The industry says the effects would extend beyond large breweries. Higher duties could place pressure on farmers, packaging and other suppliers, distributors, retailers, taverns and hospitality businesses. BASA interim chief executive Nirishi Trikamjee said excise policy influences consumer behaviour, investment, employment, state revenue and the sustainability of an industry supporting thousands of livelihoods.

Public-health case meets revenue concerns

Brewers acknowledge the government’s objective of reducing alcohol-related harm but dispute whether steep tax increases will deliver it. Their argument is that consumers may move to illicit products instead of reducing consumption, lowering tax compliance and putting licensed manufacturers at a disadvantage. SAB is therefore asking for a stable inflation-linked framework rather than recurring increases above inflation.

Public-health advocates take a different position. Business Day reported that the Southern African Alcohol Policy Alliance supports Treasury’s proposed tier system as a way to improve health outcomes. The final decision will determine how the government balances that objective against revenue collection and the concerns of legal producers. For brewers and their supply chains, the immediate issue is whether future investment and pricing can be planned against a predictable benchmark or a new system that charges more for higher-alcohol beer.

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