Plastic floor, wall and ceiling coverings market in Italy

Earlier Report Observations

The Italian market for plastic floor, wall and ceiling coverings saw strong growth between 2019 and 2022. In physical terms, market volume increased from 37.8 million square meters to 62.3 million square meters. In value, it more than doubled from $198 million to $400.9 million over the same period.

Market trends in 2023 and 2024 highlighted a growing consumer preference for ecological, durable, and easy-to-install materials. Iperceramica, a major Italian chain, launched innovative and design-focused product lines to meet this demand, emphasizing high quality and modern aesthetics for PVC tiles and self-adhesive panels.

Demand for these plastic coverings was consistently supported by their functional advantages, including moisture resistance, antibacterial properties, and installation simplicity, making them suitable for both professional and residential use throughout the period.

Production plastic floor, wall and ceiling coverings in Italy

In value, 2017-2020, K $ US

Annual dynamics of production in Italy in value, 2017-2020, K $ US

In kind, 2017-2020, K m²

Annual dynamics of production in Italy in kind, 2017-2020, K m²

Exports plastic floor, wall and ceiling coverings from Italy

Exports in kind, K m²

Italy's exports of plastic floor, wall, and ceiling coverings have grown for the third year in a row. In 2020, exports reached 3 119 thousand square meters, marking a solid 11.7% increase compared to the previous year. From 2017 to 2020, exports rose by 29.8%, with an average annual growth rate of 9.1%.

Annual dynamics of product's exports from Italy in kind, 2017-2020, K m²

Between 2017 and 2020, Italy's plastic floor, wall, and ceiling coverings reached a wide range of buyers. France accounted for 14.1% of exports in volume, Germany for 11.3%, and Spain for 8.8%. Together, these three countries made up 34.3% of total exports, while numerous other nations held smaller but still significant shares.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Italy in kind, 2017-2020

Exports in value, M $ US

In 2020, the value of Italy's plastic floor, wall, and ceiling coverings exports was 30.7 million US dollars, down 3.8% from the year before. From 2017 to 2020, exports fell by 9.2%, averaging a 3.2% annual decline. The sharpest drop occurred in 2018 at 8.4%, while the largest gain was in 2019 at 3.0%.

Annual dynamics of product's exports from Italy in value, 2017-2020, M $ US

From 2017 to 2020, France, Spain, and Germany were among the top buyers of Italy's plastic floor, wall, and ceiling coverings in value terms, with shares of 11.2%, 9.4%, and 9.0%, respectively. Combined, they represented just 29.6% of total export value, highlighting a broadly diversified partner base.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Italy in value, 2017-2020

Imports plastic floor, wall and ceiling coverings to Italy

Imports in kind, K m²

Italy's imports of plastic floor, wall, and ceiling coverings declined after two years of growth. In 2020, imports totaled 17 971 thousand square meters, a 4.9% decrease from the previous year. Over the period from 2017 to 2020, imports increased by 19.8%, with an average annual rise of 6.2%. The peak was in 2019 at 18 890 thousand square meters, which also saw the largest increase of 14.9%.

Annual dynamics of product's imports to Italy in kind, 2017-2020, K m²

Between 2017 and 2020, China was the leading supplier of plastic floor, wall, and ceiling coverings to Italy, accounting for 42.7% of imports in volume. France followed with 10.2%, and Germany with 6.9%. Together, these three countries made up 59.8% of total imports.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Italy in kind, 2017-2020

Imports in value, M $ US

After rising for two years, Italy's imports of plastic floor, wall, and ceiling coverings in value terms fell. In 2020, import value stood at 121.9 million US dollars, a modest 7.7% drop from the previous year. From 2017 to 2020, imports grew by 16.9%, averaging a 5.3% annual increase. The highest value was recorded in 2019 at 132.1 million US dollars, while the largest increase occurred in 2018 at 21.5%.

Annual dynamics of product's imports to Italy in value, 2017-2020, M $ US

From 2017 to 2020, China contributed the most to Italy's imports of plastic floor, wall, and ceiling coverings in value terms, with a 34.5% share. France accounted for 16.9%, and Germany for 8.3%. Collectively, these three countries represented 59.6% of total import value.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Italy in value, 2017-2020