Mustard powder and prepared mustard market in Estonia

Earlier Report Observations

The Estonian mustard market began the period with a stable economic and agricultural situation in 2018, which supported demand. Traditional consumption patterns, where mustard is paired with fatty meat dishes like blood sausage and roast pork, along with the long-standing presence of the Põltsamaa brand since the 1960s, formed the market's foundation. This contributed to market volume growth from 456.4 tons in 2018 to 524.5 tons in 2020.

Market volume then experienced significant fluctuations, dipping to 505.6 tons in 2021 before surging to 614.5 tons in 2022. A sharp contraction followed in 2023, with volume falling to 352.7 tons, before a partial recovery to 400.4 tons in 2024. In value terms, the market reached 1.85 million US dollars in 2024, its highest point in the period, indicating shifts in pricing or product mix.

By 2025, consumer preferences on the Estonian market show a sustained interest in traditional sharper mustards, though a growing curiosity for milder and sweeter varieties is noted. The Põltsamaa brand remains a key domestic producer throughout the observed years.

Production mustard powder and prepared mustard in Estonia

In value, 2018-2021, K $ US

Estonia's mustard powder and prepared mustard production rebounded after two consecutive years of decline. In 2021, output reached 638.9 K $ US, marking a 6.4% year-over-year increase. Over the 2018-2021 period, production decreased by 5.4%, with a compound annual growth rate of 1.8%. The lowest value was recorded in 2020 at 600.7 K $ US, while the largest decline occurred in 2019 at 6.4%.

Annual dynamics of production in Estonia in value, 2018-2021, K $ US

In kind, 2018-2021, t

Top producers of mustard powder and prepared mustard, 2018-2021

World map of production of mustard powder and prepared mustard, 2018-2021

Estonia produced 96.2 tonnes of mustard powder and prepared mustard in 2021, representing a 5.7% increase from the previous year. The highest production level was recorded in 2019 at 101.5 tonnes, while the lowest was in 2020 at 91.0 tonnes. The most significant decline occurred in 2020, with a drop of 10.3%.

Annual dynamics of production in Estonia in kind, 2018-2021, t

Exports mustard powder and prepared mustard from Estonia

Exports in kind, t

Following two years of growth, Estonia's exports of mustard powder and prepared mustard declined. In 2021, exports totaled 74.0 tonnes, reflecting a substantial 14.9% decrease compared to the previous year. Over the 2018-2021 period, exports increased by 3.7%, with a compound annual growth rate of 1.2%. The peak was reached in 2020 at 86.9 tonnes, which also saw the largest increase of 20.4%.

Annual dynamics of product's exports from Estonia in kind, 2018-2021, t

From 2018 to 2021, Lithuania, Latvia, and Finland were the primary destinations for Estonia's mustard powder and prepared mustard exports by volume. Lithuania accounted for 29.6% of exports, Latvia for 27.6%, and Finland for 16.3%. Together, these three countries represented 73.4% of total exports in kind.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Estonia in kind, 2018-2021

Exports in value, K $ US

After two years of expansion, Estonia's mustard powder and prepared mustard exports by value contracted. In 2021, exports stood at 248 K $ US, down 15.8% year-over-year. Between 2018 and 2021, exports increased by 2.1%, equivalent to an annualized rate of 0.7%. The highest value was recorded in 2020 at 294 K $ US, which also experienced the largest increase of 16.9%.

Annual dynamics of product's exports from Estonia in value, 2018-2021, K $ US

Throughout 2018-2021, Lithuania, Latvia, and Finland remained Estonia's key export partners by value. Lithuania represented 30.6% of exports, Latvia 27.0%, and Finland 17.5%. Collectively, these three countries accounted for 75.1% of total export flows.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Estonia in value, 2018-2021

Imports mustard powder and prepared mustard to Estonia

Imports in kind, t

Estonia's imports of mustard powder and prepared mustard by volume declined after two years of growth. In 2021, imports totaled 483.4 tonnes, showing a 7.1% decrease from the previous year. Between 2018 and 2021, imports increased by 12.3%, equating to an annualized rate of 3.9%. The highest volume was recorded in 2020 at 520.4 tonnes, while the largest increase occurred in 2019 at 10.4%.

Annual dynamics of product's imports to Estonia in kind, 2018-2021, t

From 2018 to 2021, Finland, Ukraine, and Canada were consistently the main sources of Estonia's mustard powder and prepared mustard imports by volume. Finland accounted for 43.0% of imports, Ukraine for 13.9%, and Canada for 12.2%. Together, these three countries represented 69.1% of total import flows.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Estonia in kind, 2018-2021

Imports in value, K $ US

In 2021, Estonia's imports of mustard powder and prepared mustard by value amounted to 1 066 K $ US, indicating a 4.5% drop compared to the prior year. Between 2018 and 2021, imports increased by 4.3%, equivalent to an annualized rate of 1.4%. The lowest value was recorded in 2019 at 932 K $ US, while the highest was in 2020 at 1 117 K $ US. The largest decline occurred in 2019 at 8.8%, and the largest increase in 2020 at 19.9%.

Annual dynamics of product's imports to Estonia in value, 2018-2021, K $ US

During 2018-2021, Finland, Latvia, and Canada continued to lead as the main suppliers of mustard powder and prepared mustard to Estonia by value. Finland accounted for 43.0% of imports, Latvia for 15.4%, and Canada for 14.8%. Together, these three countries represented 73.2% of total imports in value terms.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Estonia in value, 2018-2021