Cocoa-free sugar confectionery market in Denmark

Earlier Report Observations

The cocoa-free sugar confectionery market in Denmark grew substantially from 2018 to 2024, with volume rising from 43 323 t to 68 725 t and value from 176.6 million $ to 251.9 million $. This expansion was primarily driven by rising health awareness among consumers, which increased demand for sugar-free options from 2021 onward. Manufacturers responded with product innovations, including natural sweeteners and new flavors, to capture this growing segment.

The COVID-19 pandemic in 2020 temporarily disrupted supply chains but also accelerated focus on health and wellness, supporting steady demand. Post-pandemic recovery of cross-border trade and favorable exchange rates further facilitated market growth in 2023. Meanwhile, the market saw consolidation with Haribo and Cloetta leading, reflecting strong brand loyalty, while rising raw material costs like cocoa influenced production expenses without stifling overall volume growth.

Production cocoa-free sugar confectionery in Denmark

In value, 2018-2021, M $ US

Denmark's cocoa-free sugar confectionery production has grown for the second year in a row. In 2021, output reached 217.0 million US dollars, marking an 11.2% increase from the previous year. Looking at the period from 2018 to 2021, production rose by 6.8%, with an average annual growth rate of 2.2%. The lowest value was recorded in 2019 at 185.6 million US dollars, which also saw the largest decline of 8.7%.

Annual dynamics of production in Denmark in value, 2018-2021, M $ US

In kind, 2018-2021, t

Globally, Denmark ranked as the 24th largest producer of cocoa-free sugar confectionery from 2018 to 2021.

Top producers of cocoa-free sugar confectionery, 2018-2021

World map of production of cocoa-free sugar confectionery, 2018-2021

Following a two-year decline, cocoa-free sugar confectionery production in Denmark rebounded. In 2021, Denmark produced 51 726 tonnes, up 9.8% compared to 2020. Over the 2018-2021 period, production increased by 3.1%, with an average annual growth rate of 1.0%. The lowest output was in 2020 at 47 099 tonnes, while the largest drop occurred in 2019 with a 5.3% decrease.

Annual dynamics of production in Denmark in kind, 2018-2021, t

Exports cocoa-free sugar confectionery from Denmark

Exports in kind, t

In 2021, Denmark's cocoa-free sugar confectionery exports reached 37 789 tonnes, showing a steady 5.1% year-over-year increase. However, over the 2018-2021 period, exports fell by 5.7%, with an average annual decline of 2.0%. The lowest export volume was in 2020 at 35 958 tonnes, and the highest was in 2019 at 41 040 tonnes. The most significant drop occurred in 2020 with a 12.4% decrease.

Annual dynamics of product's exports from Denmark in kind, 2018-2021, t

From 2018 to 2021, Sweden, Germany, and Norway were the top buyers of Denmark's cocoa-free sugar confectionery by volume. Sweden accounted for 48.0% of exports, Germany for 25.0%, and Norway for 8.2%. Together, these three countries made up 81.2% of Denmark's total exports in kind.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Denmark in kind, 2018-2021

Exports in value, M $ US

After two years of decline, Denmark's cocoa-free sugar confectionery exports in value terms saw a recovery. In 2021, exports totaled 170.0 million US dollars, a 16.6% increase from 2020. Between 2018 and 2021, exports grew by 6.7%, equivalent to an annualized rate of 2.2%. The lowest value was recorded in 2020 at 145.8 million US dollars, which also experienced the largest decline of 7.7%.

Annual dynamics of product's exports from Denmark in value, 2018-2021, M $ US

From 2018 to 2021, Sweden, Germany, and Norway remained the key destinations for Denmark's cocoa-free sugar confectionery exports by value. Sweden held 38.3% of exports, Germany 25.6%, and Norway 13.6%. Combined, these three markets accounted for 77.5% of total export flows.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Denmark in value, 2018-2021

Imports cocoa-free sugar confectionery to Denmark

Imports in kind, t

In 2021, Denmark's imports of cocoa-free sugar confectionery amounted to 39 010 tonnes, a substantial 24.3% increase from the previous year. Over the 2018-2021 period, imports rose by 17.4%, with an average annual growth rate of 5.5%. The lowest import volume was in 2020 at 31 391 tonnes, which also saw the largest decline of 11.3%.

Annual dynamics of product's imports to Denmark in kind, 2018-2021, t

From 2018 to 2021, Sweden, Germany, and the Netherlands consistently led as the top sources for Denmark's cocoa-free sugar confectionery imports by volume. Sweden contributed 35.4% of imports, Germany 18.9%, and the Netherlands 13.0%. Together, these three countries represented 67.2% of total import flows.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Denmark in kind, 2018-2021

Imports in value, M $ US

Denmark imported 152.3 million US dollars worth of cocoa-free sugar confectionery in 2021, a robust 23.9% increase year-over-year. Over the 2018-2021 period, imports grew by 14.7%, with an average annual rate of 4.7%. The lowest value was in 2020 at 122.9 million US dollars, which also recorded the largest decline of 8.8%.

Annual dynamics of product's imports to Denmark in value, 2018-2021, M $ US

Throughout 2018 to 2021, Sweden, Germany, and the Netherlands formed the core group of markets for Denmark's cocoa-free sugar confectionery imports by value. Sweden accounted for 28.9% of imports, Germany for 22.9%, and the Netherlands for 14.1%. Collectively, these three countries made up 66.0% of total import flows.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Denmark in value, 2018-2021