Vietnam’s jackfruit exports reach $67.528 million in second quarter

Exports rise by more than a quarter

Vietnam’s jackfruit exports reached $67.528 million in the second quarter of 2026, an increase of 27.2% from the same period of 2025 and 2.8% from the first quarter of 2026, according to data cited by Sức khỏe & Đời sống from Vietnam’s Customs Department. The fruit accounted for about 3% of the country’s fruit and vegetable export value during the quarter and ranked fifth within the sector.

Processed jackfruit also recorded growth. Export revenue from processed products exceeded $10 million, rising 20% year on year. Although jackfruit remains smaller than Vietnam’s leading fruit lines, including durian and banana, the figures show that it is maintaining double-digit growth as the country’s fruit and vegetable industry enters more markets.

Vietnam has about 84,000 hectares planted with jackfruit, of which approximately 56,000 hectares are producing fruit. Annual output is close to 1 million tonnes. Around 85% of the country’s specialist jackfruit area is planted with the early-bearing Thai variety, which is the principal cultivar used for fresh-fruit exports.

Formal access strengthens the China channel

China is currently the largest market for Vietnamese jackfruit. From June 1, 2026, fresh Vietnamese jackfruit was officially permitted to enter China through formal trade channels after the General Administration of Customs of China issued phytosanitary requirements for the product. The measure followed five agricultural export protocols signed by Vietnam and China in 2025, covering chilli, passion fruit, rice bran, raw edible bird’s nest and fresh jackfruit.

Chinese growers have expanded jackfruit acreage in Hainan, Guangxi and Yunnan in an effort to reduce dependence on imports. However, the source reports that climatic conditions continue to limit the quality of locally grown fruit relative to supplies from Southeast Asia. Vietnamese jackfruit commands higher prices but remains popular with Chinese consumers because of its large segments, deep yellow colour, sweetness and characteristic aroma.

The new protocol gives exporters a clearer regulatory framework but also makes compliance central to growth. Producers, packhouses and traders serving China must meet the applicable plant-health conditions. Stable output from Vietnam’s producing area provides a supply base, while the scale of Chinese demand gives the sector a major outlet for fresh fruit.

Processors target higher-value markets

Vietnamese companies are also expanding beyond whole fresh fruit into dried and frozen jackfruit and other value-added products. The more than $10 million generated by processed jackfruit in the second quarter remains a limited share of the overall total, but its 20% annual growth indicates an additional commercial route for fruit that can meet processing specifications.

Alongside China, Vietnamese suppliers are gradually approaching South Korea, Japan, the United States and European markets, where requirements are generally more demanding. Jackfruit’s ability to grow under varied environmental conditions, tolerate drought and resist many pests may support production, but export expansion will depend on consistent quality, phytosanitary compliance and suitable processing. With nearly $67.5 million earned in one quarter, jackfruit is becoming a more significant line for Vietnamese growers and exporters, even though claims that it could eventually become a billion-dollar product remain a future expectation rather than an achieved result.